Why Take This Assessment

Most business owners have a general sense of their company's strengths, but buyers evaluate businesses through a very specific lens. This assessment measures the 12 dimensions that matter most in a sale process, giving you clarity on where you stand before you need it.

  • Identify what buyers will focus on - 12 questions aligned to the factors that drive valuation and deal certainty
  • See where the gaps are - specific areas where preparation could meaningfully improve your outcome
  • Understand your position - a clear score from "Early Stage" through "Sale-Ready" so you know where you stand today
  • Get a starting point - whether you're one year out or five, knowing your baseline is the first step

What You'll Receive

Sale Readiness Score

Where you rank on the readiness scale, from Early Stage to Sale-Ready

Areas of Strength

What's already working in your favour from a buyer's perspective

Key Improvement Areas

Specific gaps that could affect your valuation or timeline

Recommended Next Steps

Where to focus your attention based on your results

After You Complete the Assessment

You'll have the option to schedule a Confidential Conversation where we'll:

  • Review your results and what they mean for your specific situation
  • Discuss the areas where focused improvement could strengthen your valuation
  • Outline what a structured approach to preparing your business looks like
Confidential · No Obligation · NDA-Backed
Your information stays private and there is zero pressure to move forward.

Get Your Sale Readiness Score

Answer 12 questions about your business